Ledas = Interessenten
Traffic = Besucherstrom
CR = Conversionrate
CTR = Click Through Rate (Leistungstungsbeurteilung einer Anzeigenkampagne)
CPM = Cost per Mille ( 1000-Kontaktpreis TKP)
CPC = Cost per Click
PPC = Pay per Click
CMS = Content Mamagement Systhem
CRM = Customer Relationship Management
ERP = Enterprise Ressource Planing z.b. SAP
SERP = search Engine results page
RSS = Really Simple Syndication
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